

The photoThe design

Day one
The papers, the vet, and the name you argued about for a week.
Their rules of life
Yours to stitch — at a workshop in your town, on your own machine, or as a gift to someone whose pet is family.
See your first design free. Embroidery files from €9.99.



How it works
Seeing the first design costs nothing. Everything after it is your call.
01
The one already on your phone. A nap, a stare, the moment you caught them mid-crime.
02
One continuous line, or something bolder. The robot artist draws from there.
03
The design, the embroidery file, and a certificate of provenance with your name on it.
You choose
From here the file is yours. All four stay open, and none of them expires.
Straight from your account, with the recipient named on the certificate.
See giftingOne we have test-stitched, or the embroiderer round the corner. Any of them can run the file.
Open the mapPick the garment, have it made and shipped to your door.
See the atelierYour own small run, your own shop, your own marketplace listing. Every purchase includes a commercial licence for the things you stitch.
How the plans workCertificate of provenance
The pet as muse, the design as a piece entering a collection. Formal, deadpan, and entirely serious about a dog asleep in a flowerpot, or one who sabotaged a holiday.


DECLINED WITH PLEASURE
Muse: Bruno, four years old, refuses to travel
Artist: The robot artist
Dated: 2026
Medium: Cotton thread on cotton canvas (awaiting action)
Dimensions: 14,203 stitches
Edition: 1 of 1. There is no other Bruno.
Provenance: Acquired directly from the artist.
Accession no.: PS.2026.0147
Conservation: Wash inside out. Tumble dry with dignity.
Private collection: Yours
Lot 001

Every design comes with one. Gifts arrive with the recipient named on it.
What people wear
Every one of these started as an ordinary phone photo.


The photoThe design

The papers, the vet, and the name you argued about for a week.


The photoThe design
Photo: u/grammajean33

Nobody commissioned the work. The paperwork did not survive it.


The photoThe design
Photo: @tirol_poodle

One dog, one line, one shirt. Not a print somebody ran ten thousand times.


The photoThe design

They wrecked the place and slept like kings. Wear the attitude.


The photoThe design

An old photograph, and a dog who never once took advice.


The photoThe design
Photo: @purrgattos

A mood you can put on, instead of scrolling for one.
Ownership
A hoodie, a tote, four gifts at Christmas, and the same design stitched again in ten years when the first one wears out.
Every format you might need
Stitch
Print & craft
Standard embroidery formats. Any machine, any workshop. The vector file prints too — mugs, stickers, cards, tote prints.
Somewhere a machine threads your dog into cotton, one stitch at a time. Your file; someone’s hands; a real piece at the end of it.
Create Your DesignFinishing
The file is a standard one. It will stitch anywhere.
We sent them a file, they ran it, and we looked at the result together. That is the whole map.
See the mapYour neighbourhood embroiderer, or someone you found this morning. Hand over the file and it stitches.
The file lands and it is on a hoop the same evening.
The atelier
Sweatshirts, tees, socks, bandanas, and a hoodie for the pet who started all of this.
Gifting
To give one of these you have to know someone’s pet well enough to have a photo of it and to know its character. That knowledge is the gift. The embroidery is only the artefact.
Elegant one-line drawings with romantic details. Perfect for sophisticated pet lovers.
Playful drawings about real life. Great for casual, humorous pet lovers.
Artistic geometric minimalist designs. Perfect for modern, sophisticated aesthetics.
Three words
Pricing
Stitch Studio
A drawing your kid brought home. A statue you have walked past a hundred times. Bring the picture and Stitch Studio turns it into thread.
Included with a subscription.
Open Stitch Studio



To your pet. To the workshop in your town that stitches it. And to every other workshop on the map.
designs made so far
4.8
Pets’ rating